Insights & advice to build on

USP Marketing Consultancy is the leading market research agency for the construction, installation, and home improvement sectors.

We help leading brands in these markets to make better decisions, driven by insights.

Build your own success

Our Services

We dedicate our three decades of market knowledge and expertise in various research methodologies to the business needs of organisations, manufacturers, and retailers in the construction, installation, and home improvement sectors. Our research data is a foundation upon which you can build your business and marketing strategies to construct your success.

Research

Build your own success

We can answer your specific research question by providing reliable data through tailor-made research. We have broad experience in various research types.

Market reports

Select the best report for you

For an instant overview of your sector and in-depth insights into current trends, we have various monitors about the construction, installation, and home improvement markets readily available.

Clients we have worked for:

USP in numbers

At USP we are constantly conducting all kinds of studies all over the globe. We are dedicated to researching the construction, installation and home improvement markets. We help clients to make better decisions that are driven by insights, empowering them to grow.

Years of market experience

Countries

Employees

56,750

B2C online interviews

1,162

In-depth interviews

58,653

B2B CATI interviews

You always feel in good hands working with USP

“USP always works very structurally and professionally, and we always feel in good hands.”

Katrine Bruun Nielsen

Group Insights Manager, VELUX

Professional and easy to communicate with

“USP is professional, responsive, didactic, and voluntary. Easy to exchange my thoughts with them.”

Céline Pineau

Consumer insight researcher, Hager

Sectors

Three decades of specialising in the construction, installation and home improvement sectors have made us knowledge leader in these markets

Construction

Installation

Home improvement

News by sector:

admin

Nov 29, 2023

Trends

Learn more about the topics of your interest and see which insights we have available.

Sustainability / Circularity

Prefab

Outlooks / Forecasts

Digitalisation / BIM

E-commerce

Labour shortage

Electrification

Smart home

DMU changes

Product trends

Contact us

Please contact our office directly or fill in your details below and one of our specialists will contact you.
We look forward to help you.